![]() ![]() ![]() 72% of people aged 30-49 read a book last year.81% of people aged 18-29 read a book last year.Studies by Pew Research Center show that the most avaricious readers are young adults, withĨ1% responding they read a book in some format in 2019.ĭata gathered from surveys and studies helps shape market trends: The next generation of readers has already embraced them. One of the main reasons physical books are here to stay is because 62% of people earning below $30,000 per year read a book last year.67% of people earning between $30,000 and $49,000 per year read a book last year.78% of people earning between $50,000 and $75,000 per year read a book last year. ![]() 86% of people earning over $75,000 per year read a book last year.The same thing happens in a dozen different countries. 56% of respondents said they only read printĪnd this trend is not just confined to North America.People prefer print when it comes to long-form reading.Ī 2020 survey from the Toronto Star supports these findings: Source: The Association of American Publishers (AAP)Ĭanadian booksellers see the same trends as the United States: The remaining part of the revenue was generated by other formats like audiobooks.E-books accounted for only 7.48% of the revenue.Physical books generated 74.7% of the total revenue.Books sales revenue in 2019 totaled $26 billion.While publishers are experimenting with different media formats - especially audiobooks - they are still investing the bulk of their marketing efforts into physical book sales.Īnd they should.there’s still big money in old-fashioned publishing! Publishing market research shows the economic juggernaut of traditional books. Physical books are still the top moneymakers for publishers. Individuals earning over $75,000 a year make upĨ6% of readers, while well those earning less than $30,000 annually make up only 62%. Those who dropped out of school have an even lower readership rate - a mereĮconomics goes hand-in-hand with education. Statista projects the number of e-reader users to grow from 950.5 million in 2019 to 1.11 billion by 2023.Ĭheck also ➜ How Many Books Are Published Each Year?īook reading demographics vary according to education and income level.ĩ0% of book readers, while only 61% of high school graduates read books. By 2018 Amazon reported selling close to 90 million e-readers. 18% of e-readers use an alternative app for digital readingĪ more recent study from Pew Research suggests more people are reading on their smartphones and tablets, leading to a recent decrease in e-reader sales.ġ7.4 million active Kindle Fire users and 30.5 million iPad users in the United States.10% of the e-reader market belongs to Barnes & Noble Nook.72% of the e-reader market belongs to Amazon Kindle.Most other e-readers, like the Barnes & Noble Nook and Apple Books, use the more ubiquitous EPUB format for eBooks. The Kindle comes in a variety of formats - color, glare-free, etc. In 2020, 19% of adult readers owned an e-reader, a decrease from 32% of adult readers who owned e-readers in 2014īy far, the most popular e-reader on the market is Amazon’s Kindle.eBook sales have decreased 8% in 2021 but are still 8% higher than they were in 2019.Print book sales have increased 13.2% between 20, and 21% between 20.Printed book sales amounted to 750.89 million units in 2020.191 million e-books were sold in the United States in 2020.Other Interesting eBooks vs Printed Books Statistics 28% say they read both print books and e-books.37% of Americans claim they only read print books.65% of respondents claimed they read a book in the last 12 months.72% of adults in the United States read a book in some format over the last year.Popularity Contest: eBooks Versus Print BooksĪre print books still popular? You’d better believe it!Īccording to a survey conducted by the Pew Research Center on book consumption and book formats, traditional print is still the most popular reading format for both adults and children. Let’s look at the most important eBook vs print book statistics, key differences between print and e-books, and where American publishers are taking the industry. The most recent paper books vs eBooks statistics, research, and surveys back this up. Paper books vs eBooks statistics show print is here to stay! Dead Tree Editions Just Won’t Die! ![]()
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